The position will have a responsibility of Product Category Manager - Water Heater.
- He/She will be responsible for leading the Category manager for water heater segment in the development of product specifications, product development & go-to-market activities.
- He/She should monitor competition activities/offerings on a regular basis and be able to compile and disseminate competitive program. The position will be responsible for product marketing support in creating sales tools for supporting sales force. He/She will be responsible for creating training materials, fact sheets and product comparison presentations. He/She should be willing to travel regularly for market visits to gauge trends basis discussion with retailers/distributors/end consumers and sales team. He/She will be responsible for regular trackers/sales data analysis to indicate trends and
highlights.
Essential Functions/Responsibilities:
- Responsible for development of product specifications
- Responsible for study of competitor product offering, as well as trade schemes and make recommendations.
- Participate in consumer research and have understanding about consumer need gaps
- Travel, meet trade partners and consumers to have an understanding on category trends and needs.
- Responsible for planning and implementation of product related activities with relevant agencies.
- Responsible for planning and execution of product launch, and post launch review.
- Responsible for product support, technical write ups and making training guides & sales tool
- Responsible for interface with cross functional departments including Sales, Service and Operations.
- Monitoring/managing information - will be responsible for regular trackers/sale data analysis to indicate trends and high lights
- Accountable for price comparison and pricing strategy.
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