- Responsible for collection (through primary and secondary sources) and analysis of data to evaluate existing and potential clients, markets, products and business opportunities and support in decision making
- Create business case for prospective clients (ROI, return period etc.) that will help the BD heads and KAMs to close the sales process by showing benefits offered by company.
- Develop projections and forecasts and validate the market and business opportunity.
- Use historical sales data and market trends to develop forecasts and projections
- Provide lead-information on Industry Trends and emerging market opportunities to the client acquisition team
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