Praman is a marketplace that enables market players to trade after assaying the quality of their produce.
- We are looking for passionate product managers who can help us grow with their innovative growth hacking skills. You will own the product growth part and work with various teams - sales, marketing, product, and Operations team to ensure more usage and transactions on the product.
- You will prioritize the channels via which we engage with the users, come up with growth hacking ideas and implement them. You will help Sales & Product teams in making data-driven decisions to help reduce ambiguity.
You will be responsible for the following :
- Running growth experiments (both in-app and outside the app) in collaboration with the product, marketing, and sales team
- Do market research to find out the best possible ways to increase product growth
- Handle product marketing via channels like Facebook, SMS, etc
- Running digital marketing, social marketing, and community marketing
- Make creative recommendations to expand product base and vision
- Content creation for each marketing & growth experiment
- Help create marketing collateral
The following are required qualifications :
- Education and practical experience in Product/Ecommerce
- 4+ years of work experience in product growth management
- Detail-oriented and cross-functional
- Excellent communication and presentation skills
- Ability to influence teams without having direct authority over them
The following experience and qualifications are useful but not mandatory :
- Experience in growth hacking
- Like working in high accountability, high responsibility, and highly charged
- Understanding of the marketplace
- IIT/IIM preferred
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