Pocket FM is an audiobook platform for Indian Languages. We believe Listening is the new Reading and is on a mission to enrich the lives of people through the power of stories and knowledge in the books. (Audio is a $15B+ industry globally with unicorns like Audible, Ximalaya FM, China Literature,Spotify etc) Founded by IIT Kharagpur and Kanpur alumni, Pocket FM has grown to 2M+ users with deep engagement of 90 minutes time spent per user per day. We are a Series A funded start-up backed by some of the marquee investors like Tencent, Lightspeed, and others. We are seeking an experienced Digital Marketing Manager who is passionate about building digital marketing programs in line with the company's marketing efforts. The successful candidate will have a deep knowledge of concepts and technologies for Mobile Marketing, driving App downloads, Online Marketing, Search Engine Marketing (SEO), and Campaign Analytics. You should have the ability to partner with cross-functional teams internally and influence co-marketing partners externally with a passion for developing lasting programs that drives a huge scale that is critical for success. Responsibilities : - Develop go-to-market mobile marketing plans, and campaigns for driving downloads of mobile app and driving scale - Drive digital marketing and support PocketFM's user growth objectives and marketing strategies - Develop programs to increase brand awareness, brand preference, and deepen customer engagement across all PocketFM platforms - Campaign Analytics to measure the channel wise effectiveness and overall impact of marketing programs - Managing ongoing Facebook and Google Ads campaign and tracking the performance - Driving organic downloads through social media marketing and SEO Requirements : - Strong academic background with 1-3 years of work experience in leading digital/performance marketing roles - Expertise in using various digital platforms like Adwords, Facebook, Ad networks, Google Analytics, etc. to drive digital marketing and campaign analytics across various channels. - Strong communication skills, executive presence, and ability to work across multi-national, cross-functional teams both internally and externally. - Strong analytical, decision-making and problem-solving skills and abilities

Bangalore

Pocket FM - Digital Marketing Manager 

Pocket FM - Digital Marketing Manager  ,Job Description for Pocket FM - Digital Marketing Manager  in Pocket FM Private Limited in  Bangalore for (1-3) years of experience. Apply Now!

Job Description for Pocket FM - Digital Marketing Manager  in Pocket FM Private Limited in  Bangalore for (1-3) years of experience. Apply Now!