- Work closely with Central Demand Planner to own demand forecasting process: Manages demand forecasting, starting from getting forecast-tool output, collaborating with regional sales team (with the help of Regional MIS)
- Improves forecasting process efficacy (primary forecast accuracy, fidelity and bias)
- Statistical modelling, identifying right algorithms
- Review (and define) algorithm for each of the rate area-SKUs
- Identify and refine (on ongoing basis) parameter values for finalized algorithm
- Regular cleansing of historical data
- Identifying weekly exceptions and developing action plan
- Manage statistical forecast exceptions on a weekly basis, by collaborating with cross-functional teams
- Prepare plan of action to manage the exception
- Challenging bottom-up forecast, causals
- Challenge received forecast, make required adjustments in bottom-up forecast via discussion with Region Head, Zonal Head
- Review and challenge causals' information
- Coordinating with Central Demand Planner
- Driving consensus forecast by collaborative process with Sales, Marketing functions
- Driving initiatives to improve forecast accuracy
- Working with cross functional teams and managing statistical forecast exceptions on a weekly basis
- Driving regional engagement in market intelligence and integrating into strategies for long term and short-term demand plans
- Supporting management with risk assessments and mitigation activities
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