Senior Talent Scout Non IT at Olive Green Consulting
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Performance Marketing Role - Startup (7-10 yrs)
Performance Marketing - Startup
- Responsible for developing and executing the company's online marketing strategy.
- The ideal candidate is well-rounded: analytical, and metrics-driven.
- Plan and execute all digital marketing, including SEO/SEM, email, social media and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute and measure experiments and conversion tests
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Solid knowledge of website analytics tools is a must (e.g., Google Analytics, etc.)
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