Performance Marketing Manager - Facebook Ads Location - Delhi/ NCR Our Client is a well established FMCG Brand is expanding and are looking for an experienced professional as Facebook performance marketing manager. This candidate will be responsible for the execution of performance marketing activities across Facebook. This includes creating, optimizing and managing campaigns for display, social media, affiliate, SEM, etc all rooted in careful and thoughtful data analysis. Responsibilities - - Complete responsibility of Facebook ads. - End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum revenue) - Daily campaign management across all the acquisition and remarketing campaigns - Own channel ROI and drive improvement through data analysis & funnel optimization techniques. - Allocate budgets and analyse and recommend modifications to ad spends - Collaborate with marketing teams to guide A/B creative tests, and spend scaling tests on online campaigns to identify what works best. - Optimize marketing budgets to maximize CAC and efficiently scale new customers. - Create an effective campaign management strategy, source and implement the most effective keywords and optimize campaigns based on performance. - Quickly build an understanding of beverages and beverage user types in order to effectively match the two across funnels. - Conduct regular competitor research to understand relevant gaps and opportunities. - Develop and analyse multi-touch attribution to track performance across the funnel to drive optimization. - Develop hypotheses and perform relevant testing to recommend optimizations. - Leverage customer insights to better segment, target and reach potential customers. - Explore new marketing opportunities such as social media channels- apps, ad formats, Skills and Qualifications - Possess at least 3-4 years full-time work experience in performance marketing campaign management - Strong knowledge of optimization and analytics tools including Facebook Ads, Ahrefs, Google Analytics etc. - Proven ability to present and analyse data - Exposure to data visualization and reporting tools, such as Tableau or Google Data Studio, is a plus - Strong interest in staying up-to-date in digital marketing best practices, technologies and solutions.

Delhi NCR

Delhi

Gurgaon/Gurugram

Noida

Performance Marketing Role - Facebook Ads - FMCG 

Performance Marketing Role - Facebook Ads - FMCG  ,Job Description for Performance Marketing Role - Facebook Ads - FMCG  in Hirepedia in  Delhi NCR Delhi Gurgaon/Gurugram Noida for (3-5) years of experience. Apply Now!

Job Description for Performance Marketing Role - Facebook Ads - FMCG  in Hirepedia in  Delhi NCR Delhi Gurgaon/Gurugram Noida for (3-5) years of experience. Apply Now!