- Marketing Lead to oversee the company's paid marketing efforts across various channels.
- Responsible for the company's paid marketing efforts across social media channels
- Manage Customer Acquisition Cost / focus on ROI
- Oversee spends across in-house marketing as well as out-sourced agency marketing, and would be managing external agencies.
- Build and manage in-house marketing automation for the purpose of enhancing the marketing department's efforts.
- Lead conversion focus / influence consumers through well-crafted campaigns and close deals with the help of sales team
Skills and Experience:
- MBA with 6-8 years of digital marketing / performance marketing in a fast paced organization
- Proficiency in Performance Marketing, Online Marketing, PPC, SEM / SEO, Social Media, Mobile Marketing, Marketing Automation, Campaign Management
- Stakeholder management
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