Paytm - Lead - Growth Hacking (10-17 yrs)
Position Title/Designation - Growth Hacking Lead
Job Description:
- Our Growth Lead is the fuel that keeps this success story called Paytm moving - and always miles ahead of others.
- If you're our Growth Lead, you're the livewire of the team, the energetic one who can never keep still because that's the speed at which businesses grow and data changes.
- Our Growth lead will know exactly how to push the right buttons on the business to take it forward with the speed required.
- They understand the consumer's mindset and keep a strong hold on consumer pulse to understand what's the right campaign to push.
- They're the champions of research and data and there's nothing about latest industry trends that they won- t know - from what are the correct marketing constructs to owning the best methods of driving traffic, conversion on the platform for the business.
- Acquisition and Retention through focused programs across all digital channels and offline initiatives
- Expertise in decoding user behavior and defining journeys based on that to upscale digital penetration of the business
- Designing Marketing Campaigns and communication for improved sales funnel/conversion
- Monitoring user funnel and product enhancements and owning competitor assessments are child's play for our Growth Lead.
- You'll be in a role that everyone aspires to, for its digital value, and you'll have the leverage of all the cutting edge solutions provided by our Digital Marketing team.
Other skills & Qualities:
- Ability to own things end to end
- Strong analytical and technical skills
- Proficient in English and writing marketing content
- Ability to learn things quickly & execute them at a rapid pace
- Ability to manage cross-functional relationships within Paytm
- Ability to query data and automate stuff using any scripting language
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