Upgrade to Pro Member
HR - Director at ProPMO Services Private Limited
Views:654 Applications:158 Rec. Actions:Recruiter Actions:63
Pay Per Click/Search Engine Marketing Manager (4-10 yrs)
Job description
Roles and Responsibilities
- Participate in forming effective paid search strategies & Launch and optimize various PPC campaigns
- Oversee campaigns on platforms like Google AdWords, Youtube, Social, Native ads
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI & Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels. Maintain partnerships with PPC ad platforms and vendors
- Keep abreast of PPC and SEM trends
Requirement
- Proven experience as a PPC Manager from last 3-4 years
- Experience in data analysis and reporting
- Familiarity with multiple platforms (e.g. AdWords, Facebook/Linkedin, Google) is preferred
- Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
- Proficient in MS Office (particularly Excel)
- Excellent communication skills & Analytical thinking with strong math skills
2-Step Verification - Action Required
We've updated our security procedures!
Your privacy and security are important to us. We've recently updated our security measures to make iimjobs.com safer and more secure for you. This change requires you to reset your password.
Please reset your password using the link sent to your email. If you did not receive any email, please check your spam folder..
