Decision Maker at Pando Corp Private Limited
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Pando - Marketing Role - Events (4-7 yrs)
Role :
You would be responsible to plan and execute Global Event & Webinar Strategy in alignment with community engagement :
1. In enhancing brand salience and driving pipeline growth aligned to ABM strategy.
2. Building a community platform of customers & partners enabling meaningful engagement and driving advocacy.
Responsibilities:
1. Planning an Event & Webinar calendar in alignment with business goals consisting of multiple formats:
Large Scale Third Party Events - Enhancing Brand Salience & Demand Generation across 100+ attendees [ Physical / Virtual / Hybrid ]
Pando Hosted Roundtables - Enabling meaningful & thought leadership discussions in a physical / closed room discussion across 20+ attendees
Pando Hosted Webinar/ Virtual Sessions - Enabling meaningful & thought leadership discussions in a virtual discussion across a larger audience
2. Execute Pando hosted events & webinars in enabling meaningful engagement within the community and generating thought leadership content that can be leveraged across content distribution channels.
3. Liasoning with Event Partners ( Industry Associations, Broadcast / Supply Chain Media or Independent Event Partners ) globally in evaluating / shortlisting relevant events, negotiating on commercial structure & finalizing event deliverables.
Plan & Execute Content & Programming aligned to a specific event that includes speaker acquisition, curating agenda and alignment with speakers to create a compelling impact through the Event / Webinar led content & speaking opportunity.
4. Plan & Execute Audience Acquisition process aligning with the ABM strategy across events & webinars.
5. Enable meaningful engagement with the prospects through multiple channels such as 1:1 meetings, demo showcase or hosted luncheons.
6. Plan & Execute Brand Deliverables in an Event / Webinar across booth/ stall experience, product collaterals & content assets , brand artefacts & take aways in enhancing our brand salience.
7. Leverage Event & Webinar platforms in standardizing & automating processes & scaling execution globally.
Requirements :
1. Someone with Experience with Event & Webinar Management & Community Engagement in Enterprise SaaS.
2. Post Graduation in Management.
3. Min 5 years of Events / field marketing experience after post graduation.
4. Willing to travel.
Also, are you the one who:
Takes complete Ownership & Go beyond the brief?
Brings a Data Driven Approach with attention to details?
Displays Empathy & be Collaborative in Approach?
Communicate with Clarity?
Always Willing to explore & learn?
Is open to working in a fast paced, constantly changing environment?
Challenges the Status Quo & brings new ways of working ?
All Yes ? Well, we are looking for you !
Sometimes we hold ourselves back when an opportunity presents itself . It's always good to take a shot and discover what's in store for you - Are you ready?
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