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CEO at Flexi Partners
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Paid Search & Digital Media Manager (5-10 yrs)
Job Profile:
- You will lead the work to develop and execute a strategy and roadmap of continuous optimisation and growth that will drive a significant part of the new customer acquisitions
- You will be responsible for creating and driving long term strategic growth from the paid search channels, managing the accounts in-house to implement optimal performance across multiple search engines and device types.
- Liaising with key search engines and other partners to identify, explore and test new opportunities within the paid search landscape and ensure the business is at the forefront of paid search innovation (e.g. audience targeting, new platforms, competitor insight, search engine features etc.).
- Managing global paid search accounts across multiple international domains
- You will be responsible for budget planning, managing account bidding strategy at both a keyword and campaign level
- Managing paid search specialists.
Desired Profile:
- Experience of managing and optimizing digital display, video and/or paid social channels
- Hands on experience of managing and optimizing paid search accounts and campaigns, either in-house or within an agency.
- Advanced knowledge and hands on experience using Google AdWords (& Editor) and Microsoft Ad's; hand on experience of using Google Analytics and keyword research/planning tools, and experienced Excel user.
- Ideally experience gained from a high-growth, multi-channel B2C
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