- As the Paid media Specialist, you will ensure the successful implementation of search, display video campaigns in Google AdWords and Facebook business for Avance Consulting. - A successful applicant will have proven experience managing Google AdWords campaigns as you will be expected to take responsibility for strategizing, growing and ensuring the success of the campaigns. - Reporting into the Marketing Manager, the Paid media specialist will develop key strategic quantitative analysis for the Digital Marketing team. They will be able to produce actionable recommendations using Google AdWords, Bing Ads, Yahoo, CRM, Facebook business and LinkedIn ads, auto bidding tool (e.g. Marin), web analytics tools (e.g. Google Analytics) and various statistical techniques. - We seek an expert in the digital marketing ecosystem, ideally with expertise with Excel and proficiency across Google AdWords, Bing Ads, Yahoo, Facebook, and LinkedIn. Experience with analytics integrations, creation and maintenance of URL tracking codes, and proven ability to understand, manipulate and report on metrics is highly desired. Roles and Responsibilities : - Support the team by delivering timely, insightful and actionable analyses - Interact with internal teams to understand requests, prioritize, and set clear expectations - Use existing tools within Paid media and other statistical packages to create and automate reporting of each channel performance - Enhance current reporting tools and develop new tools to support the digital landscape - Identify trends and opportunities across various media and communication channels Ongoing report creation and reporting to stakeholders - Plan, implement and optimize digital campaigns Conduct A/B tests on copy and landing pages Identify new trends and opportunities - Use a range of analytical tools to identify areas of success/that need improvement Report statistics to the Marketing Manager and relevant stakeholders - Work alongside other marketing teams to harmonise strategies - Quarterly and month plans, budget forecast and media plan delivery in collaboration with the other digital marketing channels - Implement tracking and reporting on success rates, ROI & Lead volumes Create and evaluate digital marketing strategies - Possess exceptional budget management skills - Meeting targets relating to income and expenditure for all brands under your remit. - Contribute significantly to the broader online marketing mix Knowledge/Skills : - Knowledge of various online channels, such as PPC, display, affiliates, paid social etc. - Proficient in MS Office, especially Word, PowerPoint, and Excel - Fluent and influential verbal and written communication skills - The ability to work as an independent decision maker, along with the ability to work collaboratively with a team Solutions focused - Proven problem-solving capability - Proven track record of managing a budget and meeting targets - Strong interpersonal skills, presentation skills, problem-solving skills, and communication skills - Skills in fact-based analysis, including the ability to persuasively present insights and recommendations - Strong ability to identify business issues, formulate plans to resolve these issues, and effectively communicate the results - Excel expert comfortable with in- depth reporting and search engine & CRM bulk sheets - Clear, demonstrable excitement about working in the online marketing sector - Google AdWords & Analytics - Certification is a plus Experience : - At least 3-7 years' experience in digital Marketing - Substantial experience in managing online campaigns as part of a web/marketing team - Extensive experience analysing website traffic, including on- page behaviours, in- bound traffic patterns, and A/B testing - Digital marketing experience, including SEM and PPC - Experienced in managing people with a focus on team wellbeing and professional development - Background in managing large scale online channels - Experience of working in a fast-moving business - Experience of managing change and implementing new initiatives - Knowledge and interest about technology, marketing and communications. Desirable : - Working in an agency/network/client side - Working in the public or private staffing or Consulting Sector - UK Experience/Global Experience - A general Marketing qualification. - AdWords qualified The post holder may be asked to undertake different or additional duties in line with business requirements at the request of their line manager. There is an expectation that all employees will maintain the values of the Group and will comply with the code of conduct as well as equality and diversity, health and safety and safeguarding policies.

Hyderabad

Paid Media Specialist - IT 

Paid Media Specialist - IT  ,Job Description for Paid Media Specialist - IT  in Avance Services in  Hyderabad for (3-7) years of experience. Apply Now!

Job Description for Paid Media Specialist - IT  in Avance Services in  Hyderabad for (3-7) years of experience. Apply Now!