TA Team at OYO Rooms
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OYO Rooms - Marketing/CRM Associate (2-5 yrs)
Duties and Responsibilities:
- Strategy, planning and execution of CRM campaigns
- Analyse the data, derive insights and embed it into actions which can increase the repeat business for online channels.
- Tracking the key performance metrics for user cohorts.
- Owning and delivery of business targets.
- Work on improving the booking funnel from user activation, conversion and realization through CRM based activities.
- Process automation
- New initiatives for increasing repeat business from existing online user base.
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