03/05 Mandavi
Assistant Manager at Oyo Rooms

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OYO Rooms - Manager - Marketing (2-5 yrs)

Gurgaon/Gurugram Job Code: 693588

This role will be a part of the central marketing team, making an offline marketing plan and ensuring executions

Job Description

- Identifying new user segments for OYO and create marketing strategies to target the same

- Building strong media plans to deliver business objectives like Revenue growth, App Installs, etc.

- Identifying advertising opportunities - liaise with broadcasters, publishers & media agency

- Creative briefs

- Understand the problem statement & communicate the same to mar-comm agency

- POC for mar-comm agencies and other relevant vendors for implementation of agreed communication & media strategies

- Track metrics for campaign success for all marketing programs and promotional activities and derive insights represented by way of a report

- Marketing Expenditure Budget management and reporting


- 2-5 years of experience in media planning or marketing communication roles at a national level

- Personal leadership - the ability to take quick decisions and manage multiple tasks at a time

- Prior experience in managing agencies & vendors

- Strong stakeholder engagement, negotiation and vendor management skills

- Ability to work in a fast pace environment and to perform under pressure & uncertainty

- Strong analytical skills with data-driven thinking

- Excel and PPT knowledge

Women-friendly workplace:

Maternity and Paternity Benefits

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