What you will be doing :

- Planning and executing multiple awareness/lead generation/ other digital campaigns

- Devising strategies to drive online traffic - including web, SEO/SEM, social media, content, email and display advertising

- Tracking conversion rates and making improvements to the website.

- Measuring and Reporting campaign performance

- Plan and implement Course-corrections, if any

- Enhancing the digital presence of the CMC - social media, other digital platforms

- Improving the usability, design, content and conversion of the company website

- Evaluating new tools and technologies

- Provide thought leadership and perspective for adoption where appropriate

- Planning and controlling the digital marketing budget

- Building and managing the digital marketing team (SEO, Social media marketing, content etc.)

Who we- re looking for :

- 4-5 years of experience with at least 3 years in digital marketing or Digital marketing Analytics

- Bachelor's degree in Engineering

- Preference would be given to Engineers from Tier 1 institutions (IIT, BITs would be preferred)

- Strong analytical background with data driven approach

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

- Up-to-date with the latest trends and best practices in online marketing and measurement

What you need to know about us :

OLX Cashmycar aims to tranform how the used cars are traded in India. With our worldwide expertise we are today growing in India with centres in Delhi, Mumbai, Hyderabad, Bangalore, Chennai and Pune enabling car owners to easily sell their cars through our secure and hassle-free process.

OLX Cashmycar is part of the OLX Group, a global product and tech company with +20 brands, +5000 people and one mindset.

Our mission is to help people upgrade their lives. We make it super easy for people to buy and sell almost anything, boosting local economies.

Every month 350 million people use our market-leading trading platforms. We- re going for a billion. We estimate that 17 million things are exchanged on our apps and platforms every single month.

We are proud to be different, and we work differently too. We combine the spirit and agility of a start-up with the maturity that comes from being part of a 100 year-old company.

We bring together teams to collaborate in an inclusive environment where all voices are heard.

We are curious, ambitious and allergic to corporate interference. We improvise, experiment and push each other further, embracing uncertainty and driving change.

We are part of Naspers, a global internet group and one of the largest technology investors in the world. Around a fifth of the world's population improve their daily lives using the products and services of companies that Naspers operates and invests in.

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