Oliveboard - Growth Manager - YouTube - EduTech

Role Summary:

Oliveboard is hiring for an energetic content marketing person or YouTube manager to handle the growth of its YouTube channel with a subscriber base of approximately 500K.

Responsibilities:

- The candidate will be responsible for all the Key YouTube performance metrics - growth in subscriber base, impressions, CTR, watch time and views.

- Implementing best practices with respect to video titles, thumbnails, playlists

- Optimize and iterate on different variables to improve on the overall channel's performance

- Research keyword trends and coordinate video publishing for these keywords

- Identify and partner with freelancers for content initiatives on the channel

- Manage relationships with existing freelancers and increase their impact on the overall metrics

- Coordinate with internal faculty teams that publish content on YouTube. Provide data driven recommendations, practices and optimize their performance

- Tracking and reporting on KPIs on a weekly basis

- Manage YT community

Key Skills:

- 3-5 yrs of experience in handling large scale content marketing and YouTube channels

- Should have handled and grown YouTube channels with at least 100K subscribers

- Candidates from the EdTech space will be preferred

- Knowledge of SEO and keyword research

- Data-driven and analytical; Working knowledge of tools like YouTube Analytics, Tubebuddy etc.,

- Enthusiastic individual with a good understanding of content and video trends