- Brand Marketing and Driving Content Creation and Promotion across All Marketing Channels Including ATL, BTL, Social Media, App & Site.
- Strategising and Managing Integrated Marketing, Planning and Brand Campaigns Across All Platforms with Daily Brand Hygiene on Social & Site.
- Driving Brand Strategy and Conducting New Brand Launches. Liaison with different Internal Teams, Partners and Agencies to Ensure Desired Results.
- Marketing Planning, Go-To-Market Strategy, Content Creation, and Responsible for Product LaunchesAcross Online andOffline Mediums.
- Working closely with the marketing team to strategize the brand's social presence across digital platforms
- Maintaining and developing the ideas and implement the campaigns for product promotions on digital space.
- Increase the brand's engagement through various marketing initiatives INTERESTS Insights and ROI evaluation for spends on digital media.
- Creating marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Facilitate scaling brand and company awareness through various digital touchpoints.
- Oversee end to end campaign management and measure performance basis set KPIs and goals.
- Driving efficiency in social listening strategies: regning digital chatter to derive meaningful insights.
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