O2 Spa - Brand Manager

Job Responsibilities :

- Drive innovation to achieve profitable growth and Co Create new products with Business Excellence team. Focus on ensuring alignment with demand of different customer segmentation to accelerate growth

- Review menu briefs by leveraging inputs from consumer Insights function such that it helps achieve sales targets, increase market share and meet cost saving opportunities

- Establish measures to drive incorporation of feedback from HQ and Regional Marketing teams on effectiveness of initiatives undertaken to promote brand acceptance and to meet customer expectation

- Responsible to build business cases and develop concepts to aid growth through innovation led and non innovation led modes

- Play an instrumental role in the cross-functional team (marketing, operations, training, SC, development, new product development) that ensures smooth commercial implementation of all new and promotional products

- Evaluate package development and recommend revisions wherever necessary

- Operationalize the test and assess for gaps, if any

- Responsible for signing off the product and the pro-mix impact and give handover to Brand Equity Head

Job Location : Hyderabad

Desired Qualification : MBA - Marketing

- 3-5 Years of Marketing Experience ( Brand Management ) either from FMCG or Retail Background - B school graduate

Salary range : 6 - 10 LPA