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30 Mar 2021

27/01 Richa Gupta
HR at Northwest Executive Education Posted in
Sales & Marketing Jobs

27 Jan 2021; Job Code: 886001; Location: Mumbai

Views:5474 Applications:1067 Rec. Actions:Recruiter Actions:185

Northwest Executive Education - Director - Marketing (10-20 yrs)

Mumbai Job Code: 886001

We are looking for an enthusiastic and motivated self-starter, who can drive our global marketing goals.

Job Description:

- This person would be an important part of the Northwest Team and would be located in Mumbai

- Build a strong Marketing strategy to help Northwest reach its target audience at scale to deliver growth.

- Acquisitions & Traffic Growth - Driving quality lead growth and conversions

- Build and execute Northwest digital marketing strategy including content, advertising and SEO with a focus on user acquisition.

- Identify and leverage new avenues to reach to our target audience.

- Build and manage marketing funnel, lead scoring and marketing automation.

- Collaborate with and support program operation, sales and management teams for increasing Marketing ROI.

- Collaborate and coordinate with our university partners

- Build marketing analytics & insights to influence key business strategy.

- Should be able to build agile capabilities in the marketing portfolio to be able to meet dynamic business needs.

- Own marketing budgets and business results.

Requirements:

- 10+ years in marketing function with experience in handling digital marketing of a progressive B2C Company at a senior level.

- Proven track record of growth hacking through digital marketing.

- Should be a team player and demonstrate high level of integrity in dealing with others

- Should be Hands-on and comfortable in working with little oversight and delivering on tight deadlines

- Entrepreneurial, Driven, Ambitious, Persistent, Comfortable in a small team setting

- Global marketing experience would be a big plus