NMTRONICS - Marketing Lead

Objectives and Responsibilities

- Develop marketing plans according to brand positioning and target audience across different channels

- Lead the execution of marketing programs from concept to completion

- Analyze customer insights, responses, and market trends to improve marketing effectiveness

- Develop go-to-market strategies with sales and engineering with formal proposals and recommendations

- Lead initiatives with partners, customers, and vendors to enable lead generation

- Maintain and improve existing marketing channels to achieve company objectives

Required Skills and Qualifications

- Minimum 2 years of experience with a Bachelor's degree in business, marketing, advertising, communications, or related field.

- Proven record of managing and developing high-performing marketing teams

- Strong experience in leading marketing events and campaigns

- Strong connections and contacts in media to enable timely promotions and PR coverage

- Experience with vendor and event management for heavy footfall events.

- Exceptional written and verbal communication skills

- Strong proficiency with computers and experience with Adobe, Affinity, Corel, and MS Office products

Preferred Qualifications

- Master's degree in business, marketing, advertising, communications, or other related field

- Working knowledge of graphic design and content writing to create holistic and compelling marketing material

- Experience leveraging AI tools to improve marketing efficiency while avoiding common ethical AI pitfalls.

- Positive attitude and a willingness to learn