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01/03 Nupur
Senior Manager - HR at NEWJ

Views:296 Applications:98 Rec. Actions:Recruiter Actions:54

NEWJ - Influencer Marketing Manager (4-6 yrs)

Mumbai Job Code: 897359

- Define the Influencer ecosystem internally and externally at the PAN India level

- Implement standards for Influencer activity, as per the brand brief and marketing objective

- Design end-to-end full-scale influencer campaigns that support marketing initiatives, and brand objectives

- You will lead the influencer campaign, collaboration plan and performance metrics, on day to day basis

- Initiate, collaborate & groom the influencer community including reaching out to new influencers, activating existing influencers, and build and maintain a strong relationship

- Day to day account management, including the review of influencer trackers, reports, recaps, maintaining database invoices, budget management, etc

- Research, locate, and engage potential influencers across all channels to build a pipeline of talent

- Coordination with internal teams as per the campaign requirements

- Lead the planning and execution of influencer partnered events and digital campaigns that coordinate with branded initiatives and objective to ensure delivery

- Develop and maintain ongoing relationships with influencers and content creators

Women-friendly workplace:

Maternity and Paternity Benefits

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