Network18 - Digital Analytics Manager

Functional Responsibilities:

- Ensure execution of end-to-end process of data analytics (including data mining, data collection / processing / cleansing / verification on integrity of data used for analysis, and statistical analysis) and operationalization with technology / vendor solutions

- Support business teams towards campaign optimization, testing & measurement strategy to increase efficiency, improve effectiveness of digital media spend and fuel sales growth

- Design, develop, and deploy KPI goals and dashboards that will increase efficiency and improve effectiveness of digital media spend

- Manage a team of business data analysts, who deliver business value through their expertise and help drive business growth

- Support business to develop relevant goals, events, funnels leveraging digital analytics tools to monitor and improve digital business performance

- Present key findings with actionable recommendations to internal clients and senior management in a manner that is easily understood by business users

- Develop road map for specific analytics products & solutions and be accountable for the success of the products over their life cycle

- Build strong relationships with internal stakeholders and business users by understanding business and managing internal client expectations / business requirements

- Work with internal teams / partners / vendors to develop demonstrative projects that can showcase the potential of data-driven innovation

- Stay up-to-date on global developments in data usage, analytics and technologies and apply relevant developments to business

- Equip business users with rapid access to the information and analytics services they need to work more efficiently, make better informed business decisions and enable their business to become more competitive