NetCom Learning - Lead - Digital Marketing

Responsibilities :

- Creating strategies to increase online traffic to the brand's website.

- Build our digital marketing roadmap

- Developing strategies and managing SEO, SEM, SMM and ORM for the brand

- Improving the user experience on the company's website including design, content and usability etc.

- Managing brand's presence on product listing, product promotions and driving Online sales/revenue.

- Develop and manage digital marketing campaigns for customer engagement for various target segments.

- Identify new digital marketing trends and ensure that the brand is in front of the industry developments.

- Forecast sales performance trends and act proactively to increase our market segment

- Monitored digital marketing initiatives and ensured compliance to budget and performed quarterly forecasts on plans

- Liaise with Product, Design and Sales leads to increase client satisfaction through cohesive strategies

- Reporting and review of Brand KPIs on the Digital landscape.

Requirements/Skills :

- 10 years of experience in Digital marketing

- Proven work experience in leading the Digital marketing function

- Demonstrable experience in designing and implementing successful digital marketing campaigns

- Strong understanding of how all current digital marketing channels function

- Demonstrated ability collaborate effectively and drive with cross-functional teams.

- Excellent analytical and project management skills

- Strong team management and communication (written and verbal) skills