National Trade Marketing Manager - FMCG - IIM/ISB/FMS/MDI

Our client is a Tier 1 MNC company based Bangalore and this is a PAN India role, reporting into Sales Director. Candidate who is a 3yrs tenure ASM, should be applying. It's a good career opportunity.

This role directly reports into 'Director of Sales'.

We are looking for a Tier 1 B School MBA as education background.

Sector Preference - Candidates from FMCG Industry Only

Job Profile:-

- Defining the overall sales strategy, accessing opportunity areas and gaps. Developing roadmap for the sales organization.

Sales strategy development:

- Challenges- Identifying avenues of growth, liaising with different functions to be aligned on the growth area, ensuring timelines are met & bringing everyone on board.

- Responsible for developing key business strategies, assessing current opportunities & gaps & developing tools to address them.

- Responsible for identifying & driving growth levers.

Driving Digitization:

- Challenges- Chalking out implementation plan for DMS, SFA and retailer app and rolling out to respective stakeholders, ensuring full adoption and usage, accommodating additional required changes to make a robust product for facilitating smooth everyday operations.

- Facilitate smooth digital transformation of Business by aligning projects and operations with multiple stakeholders.

Channel Development and Tracking:

- Challenges- Creating reporting formats and dashboards for tracking key KPIs and circulating to relevant stakeholders, develop metrics for specific key campaigns and promotions to measure success of same.

- Defining future channel structure & driving distributor ROI. Scheme Management for higher sales and penetration in market.