National Key Account Manager - FMCG - IIM/ISB/MDI/FMS

National Key Account Manager (FMCG )

Salary : Open

Location : India

Desired Profile :

- 10-12 years of experience in the FMCG sector is a MUST

- MBA from a premier B- School

- Current/Previous as a National Key Account Manager is a MUST

- Additional experience in Trade Marketing or Regional Sales will be an advantage

- Highly analytical and numerate

Roles & Responsibilities :

- Prepare the Modern Trade sales strategy & growth plans in line with business strategy.

- Driving operational efficiency for modern trade channel.

- Develop and manage a long-term customer strategy and relationship with key accounts.

- Define and lead the process of negotiating annual customer trade terms.

- Lead and develop the Key Accounts Team.

- Work closely with Key Account Managers in achieving company's objective and vision.

- Achieve all key sales measures and targets for national accounts (Revenue, Gross Margin, Trade Spends).

- Align and execute trade marketing and trade promotions interventions with the modern trade sales strategy and overall business strategy.

- Lead resource for planning portfolio growth initiatives with accounts, assortment planning, launch planning and execution, development and execution of Joint Business Plans.

- Category management and Promotion planning.

- Monitoring performance and taking corrective actions

- Responsible for achieving planned sales by channel and customer

- Achieving consistent growth by managing various internal and external stakeholders

- Work within allocated promotional cost and ensure effective spending in driving sales and brand building.

- Lead resource for planning and negotiating for in-store activations, merchandising, sell-out plans with the accounts

- Provide trade information, competitor's activities and market intelligent to company.

- Manage Accounts receivables, Responsible for debt collection and resolve outstanding debts.

- Resolve customer's trade issues, complaints and operational matters.

- Manage workforce across the Modern Trade channel.

- Manage and review outstation outlets through frequent market visit and liaising with local Sales Management.

- Assist and coach sales team to achieve their KPI's.