jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
19/05 HR
Manager Talent Acquisition at MyOperator

Views:39 Applications:4 Rec. Actions:Recruiter Actions:0

MyOperator - Manager - Performance Marketing (8-10 yrs)

Anywhere in India/Multiple Locations Job Code: 1098122

Key Responsibility Area :

- Planning and execution of high-performing digital marketing campaigns. This involves competition monitoring, creating and managing campaigns, preparing reports or driving & sharing insights.

- Driving SEO efforts, analyzing potential keywords, and optimizing organic traffic.

- Launching optimised online adverts through Google AdWords, Facebook, LinkedIn, YouTube etc.

- Media planning, managing and optimising budget

- Monitoring competition and providing suggestions for improvement

- Conducting well-planned experiments to explore new channels and drive traffic

- Report on ad/ media performance including CPL, CPA, ROI and ROAS on a weekly, monthly and quarterly basis. Track and build data-driven improvements for ad targeting/ media spending.

- Research and recommend the latest publishers/ platforms and their popularity with the target audience

- Setup end to end analytics dashboard for every marketing activity

Requirements

- 8-10 years of relevant experience in digital media marketing/ performance marketing for fast-moving start-ups and brands

- Minimum 3-5 years of specialised performance marketing experience for B2B/ SAAS brands

- Proven experience in understanding user journey/behaviour

- Has a track record of planning and executing high-value B2B marketing campaigns

- Relevant experience in managing performance campaigns, carrying out organic growth, lead generation and management, social media marketing etc.

- Experience in B2B lead generation campaigns on Google, Facebook, LinkedIn, YouTube and other digital platforms.

- Experience in direct marketing: SMS and email campaigns

- Media planning and buying experience

- Strong experience in Web Analytics, A/B Testing and metrics-driven marketing

- Experience with analytics tools such as Google Analytics, SEMRush, Google Data studio

- Excellent team management, verbal and written communication skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights (Read more)
  • Follow-up
    (Read more)
Something suspicious? Report this job posting.