Talent Acquisition at Myntra
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Myntra.com - Senior Manager - Category Solutions (5-8 yrs)
1. Creating category properties that improve the shopping experience and result in higher conversion, aligned to the categories of unique needs and strategic direction.
2. Driving curated shopping experiences by theme, occasion, trends, etc. Managing and scaling the process of curation.
3. Developing shopping tools and aids to provide assisted shopping across multiple parameters
4. Maintaining high aesthetic and visual standards across properties, including all front-facing discovery mechanisms like Burger Menu, Navigation Menu, Stores, Filters, etc.
5. Generating consumer behaviour insights and creating tools and dashboards to analyze and evaluate solutions initiatives.
6. Leading & Conceptualizing all the non-discounted projects across the platform like Cross Selling, launching New Season on the platform, Myntra wedding etc. Working cross-functionally with the category, product teams, marketing & creative teams to relentlessly innovate & maintain the excellent on-site experience
7. Driving inbound marketing & gamification activities on the platform with an objective of increasing user engagement & repeat behaviour.
8. Analyzing ROI and drive consumer acquisition, conversion & repeat purchase behaviour. Conducting in-depth analysis of merchandising properties through metrics such as CTR, Conversion, ASP, RGM & GM% and formulating holistic and dynamic perspectives in order to drive their success via data.