BabyChakra is India's most trusted parenting platform. The platform provides, expecting & new parents with relevant information via intelligent communities & personalized content. It also creates a unique care network through access to trusted doctors and experts. BabyChakra has been consistently recognized as one of the Top Community Tech Innovations by Global Tech Powerhouses such as Google, Facebook & Microsoft as well as by international health publications such as Healthline, Inc etc.

Experience :-

- Previous proven minimum 6 years experience in building and scaling brands and its products.

- Education from premium institutes will be add on advantage

- Looking for candidates from baby category.

Overview :

We are looking for an experienced Brand Manager who will be responsible for developing brand strategies, marketing plans, and product innovations to drive brands growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

The Role will require you to do :-

- Close watch on competition.

- Ensure execution of campaigns is on track.

- Enforce systems and processes set by leadership.

- Close communication with Team Leads across all teams.

- Daily updates and reporting to marketing head.

- Timely escalation to marketing head on any bottle necks.

- Tracking of sales reports of owned brands.

- Numbers driven approach to campaigns - reach, engagement, sales.

- Present analytics reports including way forward recommendations to the market head every 10 days (3 times a month) and monthly reports to leadership.

- Periodical assessment and recommendations for process improvement to increase efficiency within the teams.

- Periodical assessment and recommendations on how the organization can achieve its goals through effective marketing.

- Research marketing techniques and be in sync with on-trend marketing techniques.

- Market input + insight in product development journey and pricing

- Market and product research for all upcoming product launches

- Ensure that the go to market strategy is set for all the product launches pre & post

- Ensure smooth marketing lifecycle of product journey from development to sales

- Create effective digital advertising across owned brands

- Consistently work towards more innovative marketing tactics to stay ahead of the curve

- Ensure all brand communication is in line with brand vision and guidelines

Why you should consider BabyChakra:

If you are looking forward to working with a group of motivated, top-notch, people and solving critical, high impact problems in a fun & challenging setup, then please apply to us. This is an Opportunity to be part of a small, highly motivated team trying to change the world. We are helping lakhs of mothers & doctors make critical life choices and seeing real impact. You will rapidly get exposure & ownership for the Content, Community & Commerce stack we are building and have the opportunity to be part of the journey of impacting the lives of millions of families in India.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.