- Build and manage a rich content cum social media calendar that attracts a qualified audience to increase the visibility & emerge as thought leader. (including blog posts, whitepapers, ebooks, reports, webinars, infographics, social media etc.). - Work on content distribution cum refurbishing plan so as to ensure that every piece of content is reaching the right audience in the format best enjoyed by them. - Responsible for researching, trend jacking, creating, editing, updating & managing all formats of content. - Co create & newsletters, product update emailers, social media posts, blogs, infographics, PR related articles, video themes & campaigns to drive leads, subscribers & increase awareness. - Editing and proofreading content with a zero-tolerance approach to grammatical errors, poor writing, and plagiarism - Conducting ongoing usability tests to gauge content effectiveness. Work on website optimisation, A/B testing tools, heat maps, Google Analytics for optimisation & to increase the efficacy. - Optimize our marketing automation and lead nurturing processes through email, SEO friendly content, and social channels (Quora, Facebook, Instagram, Twitter, LinkedIn & YouTube). - Engage with influencers to convert them into brand advocates - Work closely with internal & external stakeholders - Designers, Technical SEO, product team, sales team & agencies. An ideal candidate would reflect following traits - 3-5 years of content marketing experience, specifically in developing editorial calendars, inbound marketing. - Ability to plan and create content relevant to a specific audience with a strong focus on SEO. - A self starter & a go-getter. - Functional experience in Web CMS and god knowledge of analytics tools such as Google Analytics - Bonus experience include stints in writing features and basic knowledge of HTML & CSS.

Bangalore

myGate - Content Marketing Manager 

myGate - Content Marketing Manager  ,Job Description for myGate - Content Marketing Manager  in myGate in  Bangalore for (3-5) years of experience. Apply Now!

Job Description for myGate - Content Marketing Manager  in myGate in  Bangalore for (3-5) years of experience. Apply Now!