Position : Product Analyst

About us

MX Player is the world's No.1 entertainment app offering viewers high quality, digital first content. With over 75million Daily Active Users (DAUs) - it is the largest entertainment platform in the country, present on 1 out of every 2 smartphones. Defining - everytainment- for viewers with entertainment that suits every mood, it currently operates on an ad supported model and is a free to use app for premium content.

MX Player provides users a wide online streaming library of over 100,000 hours of licensed content, across 10 languages and an exciting slate of MX Original Series with genres ranging across drama, comedy, reality and romance. From the stable of Times Internet (the digital venture of Times of India, India's largest media and entertainment group), MX Player has consistently ranked amongst the top 10 Android apps since 2012 and is available across Android, iOS, Web, Amazon Fire TV Stick and Android TV.

MX Player offers offline video viewing capabilities and will soon begin to let users stream exclusive content as an OTT platform. MX Player is the largest local video platform in the world with an installed base of 500+ million worldwide, with 350+ million in India and has consistently ranked amongst the top 10 Android apps since 2012.

Key Responsibilities and Accountability

Leadership & Communication:

- Communicating the key findings to product stakeholders and inculcating best practices to analytics and product team

Product Operations:

- Applying expertise in data to see beyond the numbers and understand how users interact with core products

- Designing experiments and evaluating them through relevant KPIs

- Conducting user experience testing to assess usability of the product

- Building dashboards to monitor KPIs of different verticals (content, marketing,sales, revenue, management, etc)

Exploratory Analysis:

- Understanding user behavior and performing root-cause analysis of changes in data trends to identify corrections or propose desirable enhancements in product & across different verticals

- Defining key metrics of product performance and identifying ways to improve them

Skills and competencies

- Good knowledge of BigQuery, SQL, Python/R, MS excel and Data Infrastructure

- Experience with web analytics tools, like GA, Omniture, Mixpanel, Localytics, Appsflyer, Clevertap

Required Qualification

- 1.5+ years experience in analytics role preferably with a consumer Internet product

- Graduation in Engineering/Maths/Science

Perks

- Ownership of Product

- Lots of room for creativity

- Great working environment

- Interesting, smart, fun, and kind co-workers

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