Moglix.com - Senior Leader - Enterprise Marketing (5-9 yrs)
Senior Leader, Enterprise Marketing
- Develop and own the strategic marketing plan to drive awareness across Enterprise customers while also playing a pivotal role in the global marketing strategy
- Build lead generation and account-based-marketing programs to source new leads
- Own the events strategy for sponsored and hosted engagements and all higher touch activities including webinars, conferences, and tradeshows
- Influence the development of content including, sales collateral and narratives
- Measure the impact of work by establishing the right KPIs, developing reports and communicating results with leadership and cross-functional stakeholders.
- Lead and develop a high performing team of B2B marketing professionals
- Be a thought leader on new ways to engage with large companies and establish Moglix as a key MRO and SaaS products partner
- Partner with Product Management, Business Development, and Sales teams to build relevant value propositions and content for the business decision maker audience
- Establish an industry-leading digital presence for the executive audience
Knowledge & Skills :
- Demonstrated ability in launching and growing innovative marketing initiatives
- Ability to easily transition from high level strategic thinking to creative and detailed execution
- Superior oral and written communication skills
- Demonstrated track record in crafting compelling positioning and marketing content
- Experience successfully marketing to enterprises or IT audiences
- Experience working in an enterprise technology environment
- A career path that demonstrates increasing levels of responsibility and a knack for driving and/or being associated with benchmark industry products/services
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