Hi, I am Prasad, don't let my INSEAD MBA fool you. I've been a lifelong entrepreneur and this is my story. The reason I'm so passionate about education and making it more personalized for each child, is because I am a failure of the factory model of education. All through school I was great at mathematics, numbers, and logic. However, my school preferred to focus on the subjects that I'm terrible at. All through school it was an effort to get me up to the artificial standard that was set for each grade rather than letting me go faster and engage in the things that I was enjoying. It was only when I got to St. Xavier's College and selected Mathematics, Statistics and Economics, all subjects that played to my strengths and that I enjoyed, that I finally found my stride. I suddenly went from stupid to smart, which is when it struck me. It's not about labels! If we enable each child to move at her own pace, everyone can find their stride and excel. Everyone can find their inner genius! "Everyone is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid." Our vision is, to change the world by unlocking each person's learning ability. We have been at it for 9 years now. But still each month when we look at Mindseed, it's a new beast with a new set of problems and opportunities. To tackle these we have radically changed how our business operates. We have rethought everything including the product, the school setup, the marketing and even recruitment, as you will soon find out. Nothing is written in stone and change is the only constant at Mindseed. While we have grown over the years, we have worked to keep the startup spirit alive through the pace of growth, change and innovation. This has held us in good stead even in the pandemic that has shaken up the world, but especially the education sector. Emerging from the ashes of the pandemic, the plan is to accelerate the pace a few more notches - get bigger, better but faster! Schools and preschool are only the start, we will use our centers as beachheads to give us a local presence and work to unlock peoples learning potentials through a variety of products and technologies which we are developing. Our sights are set on having 100,000 learners on the books by 2030. Yep, - challenging- is an understatement, and as our Angel Investor & Advisor Srikant Datar (Dean Harvard Business School) says - we need some equally crazy people to make it happen! Thats why Im posting this. To achieve great things, we need more awesome people (we're little over 400 people now). We are looking for a Brand / Marketing Manager (Assistant Vice President - Marketing Level) to bolster our Senior Management Team, a partner to take Mindseed forward with us. We are looking for the person who is remarkable at planning & executing: Branding: Positioning and Differentiating. Pre-schools so far are a rather commodity item, we want to change that and stand for something in the mind of our consumers. We do not want to be everything for everyone, but polarise our market and have a cult following. Basically, we want someone to create a world-class preschool brand with its own tribe. Market Intelligence: To be the expert on our clientele, their buying criteria and how to crush the competition or be an expert and understanding different clients and their needs. Marketing &amp; Media Planning: Develop savvy marketing plans (including digital, well actually a lot of digital) &amp; manage the cross functional implementation to drive demand. Communications: Leading the internal and external communication of be it PR or setting the tone of the company. Out of the box thinking : Being a startup we cannot succeed by doing what others are doing, we need to be creative, we need to be radical and we need to shake the space up. We are looking for someone with those creative ideas be it in guerrilla marketing or a new sales process. However be warned, whatever your previous experience may be, you'll have more than one hat on and these hats will depend more on the company requirements and your abilities than on your area of specialization! Let's chat about what rocks your boat. Chart out your own path so that you may one day become the CEO. What's not negotiable is having fun! You'll be responsible to lead &amp; work with a team, contribute to the noise at the boardroom during brainstorming sessions, establish processes and systems &amp; ensure the deliverable takes place on-time, on-budget and is simply the best. The role will also be very hands-on, so we are looking for people willing to roll up their sleeves and get their hands dirty. Prasad Dhumal

Mumbai

Navi Mumbai

Mindseed - Brand Manager 

Mindseed - Brand Manager  ,Job Description for Mindseed - Brand Manager  in Mindseed in  Mumbai Navi Mumbai for (6-12) years of experience. Apply Now!

Job Description for Mindseed - Brand Manager  in Mindseed in  Mumbai Navi Mumbai for (6-12) years of experience. Apply Now!