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25/07 Radhika Anand
Manager - Corporate HR at Metro Cash and Carry

Views:3428 Applications:306 Rec. Actions:Recruiter Actions:78

Metro Cash & Carry - GM - TGM Trader - IIM/XL (6-10 yrs)

Anywhere In India Job Code: 156198

We have an urgent opening with METRO Cash & Carry India for the position of Target Group Manager - Trader Segment in Marketing Function.

PROFILE REQUIREMENT :

- Full-time MBA (or equivalent) from a top B-school in India preferably IIM /XLRI / SP JAIN / FMS / MDI (2007 /2006 Batch)

- 6 - 10 years professional work experience in Marketing with at least 2 years experience in FMCG Sales & Distribution.

- Preferably Trade Marketing professionals working in FMCG Sector.

JOB DESCRIPTION

- Responsibility to initiate, develop & implement the CTG Strategy for Trader Segment.

- Initiates, implements and develops the target group positioning process (MCC & Trader) through:

- Understanding of customers, competitors, solutions

- Selection of potential segments and target groups

- Understanding the business, needs and market drivers of the trader target groups

- Develop & Implement Trader propositions (product/assortment, price, promotion and Segment Specific Support & Partnership Programs) to develop METRO's Brand equity in the targeted consumer segment and serve them in a better and more professional way.

- Responsible for evolution , testing and implementation of New Category Building & Business Development Opportunities for Trader Segment.

- Responsible for end to end Customer Lifecycle Management for Target Customer Group - Trader Segment.

Role will directly report into Head TGM - Trader Segment.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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