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Assistant Manager at Metro Brands
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Metro Brands - Marketing Communications Role (3-7 yrs)
- Handling all Marketing Communication activities relating to branding, product management, vendor coordination and all ATL & BTL activities.
- Understanding the business dynamics, creating and executing marketing activities to drive footfalls.
- Analysis performance of campaign and promotion.
- Customer insights.
- Retail marketing plan / partnerships / alliances at the store level, allocating and partnering with key resources including vendors, contractors, promotion agencies and in-store outfitters.
- Track and monitor, weekly and monthly reporting along with proposing plans based on findings and insights of all marketing initiatives and customer retention and loyalty activities carried out in store.
- Brainstorm and develop ideas for creative marketing campaigns and promotions.
- Liaise with external vendors and agencies to execute promotional events and campaigns.
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
- Plan and execute initiatives to reach the target audience through appropriate ATL & BTL advertising channels.
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (designing category promotions, advertising, instore activities, events etc.)
- Assist in analysing marketing data (campaign results, conversion rates, customer walk-ins etc.) to help shape future marketing strategies
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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