Medvarsity - Brand Manager

About this Job:

We are a rapidly growing company and are now looking for a Brand Manager to join us in our growth phase. You will work with the Head of Growth to drive the short-term growth, marketing, and brand goals of the organization and help craft the long-term strategies for continued success. You are a hands-on leader, comfortable working with multiple levels within the organization in order to drive the desired goals.

As a Brand Manager, you will be driving the growth of marketing, brand & content marketing, and corporate communications. You will be joining an ambitious, high-growth team and will have the right attitude to collaborate, guide, and enable the larger organization towards success.

Roles and Responsibilities :

1. Building compelling brand equity with both healthcare professionals and healthcare enterprises.

2. Ensure all stakeholders (internal & external) have an exceptional experience when engaging with Medvarsity and driving significant ROI through LTV.

3. Be the custodian for the Medvarsity brand and drive the equity

4. Own, develop, and deploy an innovation and communications road map that will drive consumer acquisition, engagement, and equity.

5. Will be responsible for leveraging the vision, values, and differentiating elements of Medvarsity to tell our story in an easily understandable, compelling narrative that is personalized for various platforms and audiences.

6. Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)

7. Manage all paid B2C digital marketing channels including Google, Facebook, Twitter, Linked In, etc., and drive higher web traffic through SEO and SEM strategies.

8. Act as the strategic lead and manage and deliver the organization's media and PR strategy, including responsibility for all major PR campaigns

About Medvarsity:

- We are Medvarsity, Asia's largest and fastest-growing Health EdTech company

- We offer online and blended learning courses to doctors and healthcare professionals.

- We positively impact the professional career of over 60% of all healthcare professionals in India.

- Over 5 lakh doctors, across 192 have completed our online courses.

- We are a Great Places to Work certified company, with 300+ high-energy team members.

- It`s fun and very satisfying to work at Medvarsity. Our team is very young. The average age of our employees is 28 years.

- We are a rapidly growing company and are now looking for a Brand Manager to join us in our growth phase