- We are looking for a seasoned Content Marketing professional to join our Marketing team. The Content Marketing Specialist would play a key role in developing, executing and growing the content marketing efforts of the organization substantially, thereby accelerating our company's digital footprint and brand awareness. Key Responsibilities : - Contribute to designing content marketing strategies and set short term goals. - Undertake content marketing initiatives to achieve business targets. - Conceive, create and refine compelling content in all formats of media. - Focus on articulating key industry challenges and business problems, best practices and differentiated value propositions to escalate interest among customers and prospects. - Execute the development and implementation of content for creative deliverables including but not limited to - website, landing pages, blogs, case studies, podcasts, videos, thought leadership articles, ebooks, reviews, presentations, emails, ad copies and more. - Be equally effective in using short-form and long-form content for overall corporate branding, performance marketing, thought leadership, social media etc. on strategy, on message, and on schedule. - Optimize and edit the content produced for better conversion taking into account SEO and Google Analytics. - Liaise with Business, Tech, Product and other teams to align on goals and create content to serve our business objectives and targets. - Generate content marketing ideas and back them with regular market research and competitive landscape analysis. You will be someone who : - Has at least 2-3 years of relevant experience creating content for B2B marketing and the US market - Has experience of working in internet-based industries such as SaaS (highly preferred) and multinational marketing organizations - Has an experience of 6 years and above in all with a career built around content. - Is an excellent B2B message developer with an understanding of the B2B customer journey and the selling process. - Enjoys conceiving and executing projects that differentiate technology businesses - integrating excellent copy, design, graphics and images to convey compelling messages. - Is creative and effective in the use of digital and social media, both strategy and execution. - Is business-oriented and able to understand and align your efforts with a company's market mission, strategy and financial objectives. - Has experience executing a content pipeline, active content creation, editing and publishing. - Well experienced with digital marketing, especially SEO, keyword research and email marketing. Who should apply for this role? - You have 6+ years experience in content writing - You love Tech writing and even better if you love AdTech - You have immaculate written and communication skills and a penchant for marketing internet products - You have a flair for ideating and building creative content - You are passionate about building a Tech brand in the digital advertising space Please apply with updated resume with the following details : Name : Linkedin profile link : Mobile : Email : Current company : Designation : Current ctc (in a fixed + variable format) : Total work exp in Content Marketing : Which industries have you worked in : Have you developed any original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.). If yes, please share details : Location of current residence : Are you a Mumbai resident? If not then pls mention your place of permanent residence : Notice period : Age :

Mumbai

Media.net - Associate Manager - Content Marketing 

Media.net - Associate Manager - Content Marketing  ,Job Description for Media.net - Associate Manager - Content Marketing  in Media.net in  Mumbai for (6-10) years of experience. Apply Now!

Job Description for Media.net - Associate Manager - Content Marketing  in Media.net in  Mumbai for (6-10) years of experience. Apply Now!