Job location Chandigarh/Pune (India) Excellent communication skills Fluent in English Responsibilities - Work closely with the Marketing and Sales team to execute aspects of the marketing strategy, including lead generation - Plan, execute, and maintain the marketing campaign schedule - Produce integrated marketing campaigns (email, social, and web) - Assist with content creation to support integrated drip and event-based campaigns including collateral such as success stories, whitepapers, infographics, webinars, advertising, blogs, and multimedia. - Measure and report campaign effectiveness to the Director on a weekly and monthly basis (using Pardot) - Plan and execute BIG's digital marketing strategy - Create and distribute relevant social content and campaigns that educate and grow engagement with our audience. - Manage and produce paid social advertising and measures of success. - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). - Brainstorm new and creative growth strategies. - Collaborate with internal teams to create landing pages and optimize user experiences. - Assist with evaluating and redesigning the BIG website and relevant landing pages. - Assist with graphic design efforts - Design required infographics, presentations, marketing materials, etc. - Assist with all event-related activities - Provide logistical support for tradeshows and BIG-hosted events for prospects, Partner Account Executives, sales teams, customers, and industry. Requirements and skills - Post-secondary degree with a focus on Marketing or Communications - Proven working experience in marketing - Proven strong copywriting skills for a variety of mediums including collateral, marketing emails, blogs, and social media. - Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns. - Creative expertise in identifying target audiences and building digital campaigns that engage, inform, and motivate. - Intermediate knowledge of the Adobe Creative Cloud. - Experience working with WordPress website maintenance as well as basic HTML & CSS. - Solid knowledge of website and platform analytics tools including Pardot, Google Analytics, and LinkedIn. - Excellent communication skills and a collaborative team approach. - Ability to quickly grasp new technologies and processes, and make recommendations for improvements. - Must be able to take initiative, make recommendations, and balance a variety of concurrent demands in a friendly and professional manner.

Chandigarh

Pune

Punjab

Marketing Specialist - IT 

Marketing Specialist - IT  ,Job Description for Marketing Specialist - IT  in Nkrafterz in  Chandigarh Pune Punjab for (4-8) years of experience. Apply Now!

Job Description for Marketing Specialist - IT  in Nkrafterz in  Chandigarh Pune Punjab for (4-8) years of experience. Apply Now!