Marketing Manager - Corporate Brand Team - Automobile

Key Responsibilities

- Managing multiple marketing agencies with a clear focus on digital

- Drives Content creation including videos, blog posts, etc with a clear emphasis on innovative & clutter breaking work

- Website management including all aspects of the backend CMS, SEO and content

- Campaign management across all platforms, mainly digital

- Managing participation in events and activations and creating on-ground fan experiences

- Involved in planning and execution of the annual marketing plans based on agreed objectives

- Help build followers/fan base for the brand & Product

- Drive partnerships to distribute and sell team kit replicas both within and outside the Group

- Drive research to measure impact of marketing campaigns

- Work closely with the design and PR team based in UK

Requirement

- A passionate individual who with a positive attitude

- Self motivated with the ability to work to tight deadlines

- A constant learner who is always challenging status quo backed by data and logic

- Understanding of traditional and emerging media / marketing channels

- Good understanding of media buying, mainly in the social media space

- Preferably a Social Media power user or advanced understanding of current social media ecosystem

- Should be able to think strategically yet focus on execution excellence

- Should have an eye for great design

- Prior experience in events, BTL and activations will be an added advantage

- MBA with 4 to 8 years experience in marketing

- Be a great team player, possess excellent interpersonal skills and should be able to work independently with minimal supervision

- Person with a keen interest in world of motorsport/sport/automotive would be given preference

- Valid passport and willingness to travel to select race locations abroad

Rabab Rizvi