Marketing Manager - Content Strategy - EdTech

Marketing Manager - Content Strategy - EdTech

Responsibilities :

- Developing a deep understanding of the target user group i.e parents of children between 3 - 9

- Translating product experience and impact data into powerful marketing communication

- Help guide our overall content strategy

- Be a passionate advocate for great parent/child experience on the app

- Be an articulate and persuasive communicator, as both a writer and a speaker, who uses data to support your arguments

- Work parallelly with product, engagement, impact and content team to understand and frame communication requirements

- Balance speed and quality, with a focus on tangible results.

- End to end liaisoning with the marketing and partnerships team

Qualifications :

- 4+ years of experience as a content strategist/marketer

- Attention to detail

- Excellent communication skills

- Deep understanding of technology

- Proven record of shipping copy on time

- Flexible and focussed on solutions

- Organized and self-sufficient

- Outstanding written and verbal communication skills: great memos and presentations are extremely important