Marketing Analyst Role - Manufacturing

We are looking candidate for one of well established Mfg. Company for below profile kindly check and share resume or call back

Position- Marketing Analyst

Job Location- Chennai

Qualification- Graduate

Experience-minimum 5 years in marketing analyst position

Skills- ROI, KPI, Data management, market analysis

Salary- 10-15lpa (negotiable)

Roles and Responsibilities:

- Improve tools & processes for ROMI assessment & monitoring of MarCom activities in close collaboration with the Marketing Communications team

- Monitor MarCom activities continuously in terms of budget adherence with input from global/regional MarCom managers

- Report regional and global budget adherence to strategic planner & report effectiveness of MarCom activities to MarCom team

- Establish best practice database of effective MarCom activities & provide advice on effective activities to global MarCom manager

- Identify potentials and trends for optimization to align MarCom processes with customer needs Key expectations: setting up KPIs and monitoring ROI on Marcom, how to measure the results of our efforts. Somebody who can monitor and analyze budgets and how they are spent. Education and

Experience:

- 6+ years in a marketing analyst role, either in B2B marketing, B2C retailer branding or within market research

- Proven experience in data analysis

- Process driven mindset

- Grasp of digital marketing channels and traditional marketing communication metrics

- Strong quality mindset, interpersonal and presentation skills

- Good networker into regions and segments

- High level of drive and autonomy - Commitment and ability to challenge traditions

- High degree of flexibility and sense of urgency

- Ability to work with Power BI is a plus

- B2C experience as the brand manager for a consumer brand or with a retailer, eg responsible for negotiating campaigns with supermarkets and suppliers is a plus

- Very good MS Office skills

- Proficient in written and spoken English

Shweta
9870220781/9560347234