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02/03 Hemanshi Goradia
HR Manager at Margo Networks

Views:576 Applications:213 Rec. Actions:Recruiter Actions:0

Margo Networks - Brand Manager (4-7 yrs)

Mumbai Job Code: 803946

Brand Manager

BASIC FUNCTION :

- To ideate, plan and execute marketing campaigns

- Should have experience or interest in media &/or technology

PRINCIPAL RESPONSIBILITIES :

- Determine, initiate & implement the overall marketing approach, focused on short term, as well as long-term activities.

- Developing marketing plans for consumer adoption & trails for SugarBox

- Define the media plan, above the line / below the line ideas, event and other on-ground activation ideas

- Responsible for all partner marketing, and consumer analysis that help determine the marketing strategy.

- Work cross-functionally with Alliances team, Tech & product teams to support the development of marketing plans towards business goals.

- Have a creative bent of mind and is able to ideate interesting and innovative plans for launches & consumer research

- Have a strong understanding of the social and digital

ORGANIZATIONAL RELATIONSHIPS :

- The position reports to Head of Marketing

- Outside SugarBox: Work closely with agencies

SUPERVISION RECEIVED : Budgetary and plan approvals from Head of Marketing

SUPERVISION EXERCISED :

- Manages his / her direct reports

- Ensures the information process between the marketing team and other departments are seamless

KNOWLEDGE AND SKILLS :

- Planning, coordination, and execution of brand communication (ATL, BTL & Digital), events and campaigns

- Strong oral and written communication

- Attention to detail; the flexibility to deal with changing priorities; good understanding of the social and digital trends

- Great presentation skills - PPT

- Understanding of the key consumers and knowledge of the trends

- Exposure to working closely with Sales team & key customers

- Good team player with strong collaboration

- Consistent track record in past job for marketing operation and implementation

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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