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Talent Advisor at Talent Socio
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Manager - Trade Marketing - FMCG (6-15 yrs)
We are having an opening of Trade Marketing Manager with known and leading FMCG Brand for Mumbai.
Key Responsibility :
- To Develop and execute Trade Marketing Strategy for the brand in the assigned geography
- Conceptualizing and formulating trade marketing calendar as per business strategy
- Drive width and depth for existing, New and focus Products through Field team and Distributors
- Manage Customer Relationships: Develop and manage external suppliers, Vendor and partners to drive Trade program efficacy.
- Designing Trade Promotion Programs for Retailers
- Driving share of shelf with Retailers and Merchandisers
- Building Retailer Relationship and Driving initiatives
- Shopper Activation: Instore Promotion and Activation
- Design and Execution of the Wholesale loyalty program
- Collect and disseminate Best Practice for profitable Trade Marketing activities
- Ensuring the POP Material is executed in the Market successfully
- Competitive Insights from market to be actively sought and updated regularly to sharpen and ensure trade programs are in line with market requirements
- Should be working very closely with the field sales team and keep himself continuously updated to efficiently handle the sales roles in future.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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