Manager - Trade Marketing - Consumer Product Industry

Trade Marketing Manager - Consumer Product Industry

Main Focus and Key Areas of Responsibilities :

- Responsible for the following business / functional activities of regions business unit.

- Responsible for the development of execution plan and manage field team by implementing the plan.

- Responsible for management and monitoring the performance of marketing initiatives (Trade programs, Product launches, Consumer activations, new merchandise, tools etc.) designed to increase Brand presence of respective region.

- Assist the Regional head to build the market, drive key customer satisfaction and productivity performance by implementing the associated plans.

- Assist in implementing the trade segmentation and maintain the relevant merchandise in the Trade.

- Constantly monitor and analyze the competition move Responsible for Trade/competition insights for pan India/ respective region.

- Benchmark the activities in the industry and bring valuable ideas to the table for having string engagement with the Trade.

- Responsible for working closely with key customers to provide category/Consumer insights to drive business.

- Work with vendors and agencies for execution of all Trade programs.

- Actively support working across Central marketing and Regional Sales Team.

- Ensure to travel, as required, to be closer to the trade.

- Prepare presentations and maintain trackers as and when required.

Candidate Requirement :

- MBA Full Time

- From FMCG / Consumer Durable / Consumer Electronic / Home Appliances / Electrical Industry

- Responsible for - GT / MT & CSD marketing

- Candidates from South Zone - Preferred .

PAN India Recruiters
Mumbai
Narayan Iyer - 9819147645