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23/01 Narayan Iyer
Business Head at PAN India Recruiters

Views:3680 Applications:382 Rec. Actions:Recruiter Actions:5

Manager - Trade Marketing & Activation - Personal Care Domain - FMCG (3-6 yrs)

Hyderabad Job Code: 656860

Trade Marketing & Activation Manager - Personal Care Major ( FMCG )

- Responsible for Overall Trade Marketing activities Nationally

- Formulate & Implement Annual Sales, Distribution & Marketing Objectives, & Strategies in alignment with Organizational goals

- Coordinate C&F, logistics & Ensure optimum supply levels with channel partners to ensure timely deliveries to the customers; Recommended appropriate actions to distributors on Investment;

- Ensure application of Trade Pricing policies & practices

- Manage advertising & promotional expenditure within budgeted levels; identify cross-selling opportunities for product & build appropriate positioning; responsible for product knowledge, creating service/product awareness & visibility, devising Productivity generation plans

- Ensure smooth functioning of support processes like claim settlements, transaction-related complaints, trade engagement programs, business promotion activities etc

- Build account development strategies for new service launch & sales initiatives; review channel performance, coordinate for marketing & customer support

- Maximize sales by forecasting accurate Monthly & Annual business expectations;

- Develop appropriate Product Portfolio in terms of positioning, contribution & market share

- Conceptualize & execute new product launches; grow sales by implementing advertising & marketing campaigns; Monitored effectiveness of key activities for fine-tuning requirements;

- Identified new streams of revenue

Reporting to National Sales Head

Candidate Requirement :

- PAN India work exposure will be an added advantage

- Should be from FMCG cos only

- MBA from top 25 B schools on apply

- Candidates across India can apply

Narayan Iyer ( 098191 47645 )
PAN India Recruiters

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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