Overview : This role will play a critical role in supporting several functions relating to campaign setup, management and support. This position is a technical subject matter expert on digital ad server solutions, integrations, digital advertising technologies, and ad code implementation. 1) Demonstrates solid grasp technology and commercial trends within ad tech and specifically programmatic ad delivery 2) Maximize reach and conversions of the ads 3) Exceed platform benchmarks 4) Build attribution and analytics models 5) Keep track of industry trends and best practices, which keeps the business at par. 6) Understand and assist on re-marketing strategies with E-commerce team. 7) Foster culture of quality and accuracy in ad operations. 8)Tracks, measures, and analyzes the performance of order management system, targeting instructions and campaign assets as part of monitoring the accuracy of campaign launches 9) Set, manage and train on process requirements for improved efficiencies (trafficking, tagging, and investigations). 10) Work on improving existing ad stack, audience management and business relationships with all major agency platforms as well as major network partners.

Mumbai

Manager/Specialist - AdTech/Programmatic Ad - Healthcare 

Manager/Specialist - AdTech/Programmatic Ad - Healthcare  ,Job Description for Manager/Specialist - AdTech/Programmatic Ad - Healthcare  in Randstad India in  Mumbai for (5-8) years of experience. Apply Now!

Job Description for Manager/Specialist - AdTech/Programmatic Ad - Healthcare  in Randstad India in  Mumbai for (5-8) years of experience. Apply Now!