Manager - Social Media Insight Analyst - Bank

Currently, we are working on a position of Social Media Insights Analyst for a leading private sector bank. The job description is given below for your perusal.

Client: A leading private sector bank

Role: Social Media Insights Analyst

Location: Mumbai

Job Description

1. Deploy projects for mining consumer insights from social conversation/data around specific business requirements

2. Team management and monitoring of online information about the bank on a daily basis. This would include sending alerts on key information/responses in late evenings and weekends as well

3. Bring in new processes as required and advance efforts in AI for ORM for the bank.

4. Ongoing analysis and MIS for ORM

5. Understanding of social and online platforms. Crisis management on ORM with engagements with various teams

Key requirements:

- Experience of social mining/insight projects at an agency or at another brand. Experience in ORM handling will also be required

- Analytical bent of mind. This profile would require the person to be at ease with various analytics, not just for social media. Proficiency in MS Excel / Power Point

- The Bank's ORM operates seven days a week and till late nights. Planning and overview is required accordingly

- May also be required to look into critical cases for online reputation management on weekends / late evenings as and when the need arises

- High energy levels required along with disciplined & diligent working style

- Should be able to work

We are looking for MBA with 2 to 5 years of relevant experience.