Manager/Senior Manager - SEO Expert - BFSI

Purpose - To own SEO strategy and implementation for all ETLI digital platforms through continuous optimization.

Key Responsibilities -

- To perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities

- To perform SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- To execute strategies for content development in coordination with SEO goals general and keyword specific

- To managing offsite and onsite optimization projects and reporting on performance

- To implement link building Content campaigns

- To Collaborate with Social and Content team to achieve SEO goals

- To Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

- To monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance with respect to business goals

Position Title - SEO Expert - Manager/Senior Manager

Job Role - SEO Expert

Reporting to Lead - Digital Products

Sub LOB / Department - Digital Marketing

Location - Mumbai

CTC- upto 16 Lacs

Qualifications



- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool

- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

- Desired: Knowledge of HTML/CSS and website administrations