Manager/Senior Manager - Public Relations - Shipping/Logistics

Job Description :

Job Title : Manager / Senior Manager- PR

Reporting To : Marcom Head

Location : Mumbai

Minimum Qualification : Graduate

Desired Qualification : MBA

Age : 30 yrs - 32 yrs

Required experience range : 8 to 12 years

CTC : Max up to 20.00 Lacs

Targeted industry : Any (Logistics / shipping preferred)

Purpose : Managing PR

Roles and Responsibilities :

- Working with our PR agency for media messaging for all the associated companies

- Identify press opportunities through evolving issues.

- Develop content for dissemination via press releases, social media, websites and other distribution channels.

- Ensure that key messages align with vital business strategies.

- Serve as the organization's media liaison

- Conduct press conferences and briefings, photo shoots of senior management etc.

- Scan media marketplace to keep up-to-date on the latest media trends.

- Monitor online and offline campaigns, and report on results.

- Negotiate with media channels to close competitive deals.

- Promote additional projects to support new product launches.

- Build long-term relationships with media influencers

- Creating press releases in global logistics / shipping media

- Dealing with enquiries from the public, the press, and related organizations, Industrial bodies.

- Managing industry body relations. Ensuing adequate representation across all important industry bodies such as CII, FICCI, ASSOCHAM, etc

- Working on personal profiling of Senior Leadership

- Providing clients with information about new promotional opportunities and current PR campaigns progress

- Analyzing media coverage

- Appropriately manage the organization's media budget.

Desired Candidate's Profile :

- Should be Post Graduate in Management Studies/ MBA

- Should have 8-12 years of experience in Public Relations / Media Manager

- Agency / journalistic experience preferred

- Should have excellent written communication skills

- Should be adept in social media.

- Bachelor degree in Communications/Media or related (essential).

- Agency / journalistic experience preferred

- Demonstrable experience with building effective media campaigns.

- Excellent writing skills

- Ability to create appropriate content for dissemination via press releases, social media, websites and other distribution channels.

- Ability to conduct press conferences

- Ability to nurture long-term relationships with key media influencers.

- Analytical thinker with strong conceptual and research skills.

- Natural leader who displays strong decision-making and attention to detail.

- Ability to work under pressure and meet deadlines.

- Ability to work independently and as part of a team.

- Excellent interpersonal and public speaking skills.