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21/09 Sweta
Sourcing Specialist at FlexAbility By AMS

Views:132 Applications:31 Rec. Actions:Recruiter Actions:17

Manager/Senior Manager - Performance Marketing - Real Estate (4-8 yrs)

Mumbai Job Code: 1158488

Job Opportunity for Manager/Sr. Manager- Performance Marketing


We are hiring for one of the prestigious real estate company. kindly find below the job description for the role.

Digital Marketing Manager

Performance Marketing:

- Primarily responsible for rapidly acquiring new customers through holistic digital marketing campaigns

- Creating and executing a strong performance marketing strategy & execution plan

- Developing and managing digital prospecting and remarketing campaigns

- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC

- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels

- Identifying and testing new channels to continue to meet or exceed established critical metrics

- Working closely with the management to share funnel conversion improvement ideas, feedback & present results

- Have a good understanding of the TG & deep understanding of driving PPC, SEO, and Affiliate channels

- Has previously worked with GA and fully understands how to analyse campaigns and digital channels

- Should have an overall business bent of mind and understand the nature of direct versus channel business as in our sector, both rely quite heavily on digital sourcing

- Working with creative & product teams to develop best in class marketing campaigns optimized for conversion, relevance and customer shopping preferences

Required skills:

- 4+ years of experience in performance/ conversion marketing. Preferably in real estate.

- Focus on customer experience and result orientation

- High on collaboration and teamwork

- Understanding of search engine optimization & PPC is a must

- Exhaustively study the consumer behaviour online through online tools and derive marketing strategy to convert the right consumer with a the right communication

- Experience handling an independent budget of ~10-15 Cr.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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